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Business Communcation Skills (Fach) / Review SS2018 (Lektion)
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- to aim zielen, anvisieren, beabsichtigen Infinitive
- to arrange etwas einrichten, arrangieren Infinitive
- can afford sich leisten können Infinitive
- to choose wählen, auswählen Infinitive
- to decide entscheiden, beschließen Infinitive
- to deserve etwas verdienen, wert sein Infinitive
- to expect etwas erwarten, mit etwas rechnen Infinitive
- to intend wollen, beabsichtigen, bezwecken Infinitive
- to plan planen, beabsichtigen, entwerfen Infinitive
- to prepare vorbereiten, zubereiten Infinitive
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- Time Clauses: use? things that happen at a certain time talks about "when" something will happen time adverbs: when, after, as soon as, before, until, once We can go home once she finishes her work.We closed the meeting after we talked about the project.
- Time clauses + Present and Past Tense: use? no change in tenses Present:Some sport stars talk before they have a chance to think about really what the're saying. Past:The soldiers flew to the rescure as soon as they found out they had an opportunity.
- Time clauses + Future Tense: use? main clause => Future Tense time clause => Present Tense We will see the results after we implement this new sales policy into every store.There will be more time for talking when we know all the details.
- Reported Speech: use? talking about what other people said without using a direct quote (" ") NOT used in REPORTS (=> passive voice) He said we could go to the festival.
- Reported Speech + Requests: use? Direct Speech:Timo, can you grab my USB and bring it to the meeting? Reported Speech:He asked Timo to grab his USB and bring it to the meeting.
- Reported Speech + Imperatives: use? Direct Speech:Lisa, have the project wrapped up by month's end, or find yourself a new job! Reported Speech:She told Lisa to have the project wrapped up by month's end or find a new job.
- Conditionals: (3) General Statement (0): happens regularly / often / sometimes First Conditional (I): likely to happen in future Second Conditional (II): unlikely to happen in future
- General Statement: use? happens regularly / often / sometimes simple present + simple present If/when turnover decreases, we lose money.
- First Conditional: use? likely to happen in future simple present + future tense If turnover decreases, we will lose money.
- Second Conditional: use? unlikely to happen in future simple past + would / could / might ... (infinitive) ... If turnover decreased, we would lose money. NICHT: If turnover WOULD decrease, ... (never in the if-clause!)
- Corporate Communications: definition? Corporate communications is a set of activities involved in managing and orchestrating all internal and external communications.
- Corporate Communications: Internal? Management Communications Data & Info Flows Corporate Culture
- Corporate Communications: External? Public Relations (PR) Marketing Investor / Stakeholder Relations
- Management Communications: functions? Tell: informing people, non-negotiable Sell: persuading people Consult: needs specific input to decisions Involve: varied input and co-creation
- Business Reports: (8) Compliance Report Feasibility Report Investigative Report Periodic Report Recommendation Report Research Studies Report Situational Report Yardstick Report
- Recommendation Report: use? to request a purchase or action
- Compliance Report: use? to prove regulation compliance
- Research Studies Report: use? to present research on a specific topic
- Situational Report: use? one-time review of special event
- Investigative Report: use? identify risks to future actions
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- Feasibility Report: use? to explore a possible project
- Periodic Report: use? to monitor company regularly
- Yardstick Report: use? to compare multiple options
- Presentations: Do's? Hook Take away Tempo Involvement Relevance
- Presentations: Don't's? Info cramming Narrate Reading
- Presentation: Hook? start with a hook to gain the audience's interest opening technique story, question (rhetorical or not), single word
- Presentation: Take away? make it clear what the audience should do after the presentation
- Presentation: Tempo? give the audience time to process information
- Presentation: Involvement? try to involve the audience
- Presentation: Relevance? make it personal for you and the audience where appropriate
- Presentation: Info cramming? put too much information on one slide (-)
- Presentation: Narrate? talk at the same time as people are reading (-)
- Presentation: Reading? read out long pieces of text / read exactly what is on screen (-)
- Presentation checklist: (8) Target audience (expectations, prior knowledge, attitude, culture) Room (check equipment, seating arrangements, voice) Prepare Speech (opening, introduce & hook, focus attention of audience) Structure (map / signposts, queston, quotation, visual image, appeal) Main body Conclusion (summarise main points) Give own opinions Q & A (recommendations)
- Audience Participation: Questions? Split the room:1. Who here...?2. Ask for specific examples Targeted:- only if you know your audience and what kind of answer you'll get- deeper information, harder to extract Rhetorical:- doesn't need an answer- might answer the question later- make the audience think
- Audience Participation: Activities? Individual:- teaching- pre activity before spreading to groups Partners / Small Groups (2-3):- practicing concepts- making decisions Medium Groups (3-5):- group discussion- working individually in groups Everyone:- entertaining, but not always informative- good for social cohesion