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  • Theory, Technology, Technique - Definitions 3 Theory:- theoretical cause-effect relationships (finding a reason for/the cause of an effect)- Theory can be transformed into a technology; only relevant theories are selected to be transformed into ...
  • Example: Which technologies enabled DB ticket vending ... DB ticket vending machine: laser technology, display technology, self-service CLS headlights: Laser technology, LED 4
  • Distinction between Technology and Technique Theoretical distinction:- Technology: pattern (Muster); knowledge about processes and methods that are used in companies or offered as products by companies; know-how that can be applied in order to solve ...
  • Technology management - Definition - getting, storing and exploiting a technology/knowledge- management of technological knowledge- one goal: maintaining technological competitiveness (being able to compete with the technologies of others) ...
  • Technology life cylce (TLC) 7, 8 - general S-curve- potential of technologies is often unknown- degree of reaching competitive potential and technology performance is depending on the phase of the technology life cycle (see slide)- ...
  • 3 questions for strategic technology planning 1) Is the technology life cycle helpful to evaluate the current state and future development of a technology? 2) Does the technology life cycle allow an analysis of technological strenghts and weaknesses ...
  • Technological Substitution 11 - Benkenstein 1989- When to replace an old technology with a new technology- When old technologies are in their base technology phase, their performance will stagnate and newer technologies will be ...
  • 3 types of technological dynamics within markets 12 Stable technology development:- 1 market, 1 technology, 1 product- demand for market and technology is nearly the same and has the same progress(? Verlauf)- the demand for a product rises until a certain ...
  • Characteristics of technologies and their interrelationships ... 14 Substitutability:- when to change to a new technology and abandon the old?- is connected to degree of maturity and potential and to dynamics Degree of maturity and potential:- is connected to substitutability ...
  • Dynamics - Management of discontinuities 15 I: discontinuous, non-linear; old technologyII: has a higher technology performance level than I; new technology When to change from old to new technology?- just before the performance level of the ...
  • Degree of maturity and potential 16 - every technology has a performance level and a specific effort that is needed to develop the technology- some technologies are the foundation for developing new technologies (CNC milling machine ...
  • Substitutability - Shape of a substitution curve 17 - technologies substitute each other/will always be substituted- some old technologies survive and are put to another use (for example sailing boats were substituted by steam boats but are now used ...
  • PINGO: Process technologies are defined as... ... ... ... technologies that are employed in order to manufacture a product. (process technology) ... technologies that are part of a product in order to ensure its functionality. (product technology)... technologies ...
  • Hierarchy and interlinking - technologies should be compared to and evaluated based on other technologies -> close interrelationships and joint employment with other technologies -> technology bundles or system of technologies ...
  • Classification of technologies 19 Scope:- What type of technology? Relevance:- Which value does the technology deliver? Degree of diffusion/novelty:- How diffused is the technology?
  • Scope of technologies What type of technology? Product technology:- technologies that are part of a product in order to ensure its functionality- example: laser technology Process technology:- technologies that are employed ...
  • Degree of diffusion/novelty 23, 24 How far diffused is the technology? Emerging -> Pacing -> Key -> Base Emerging technology:- low competitive advantage, low integration into products and processes Pacing technology:- high competitive ...
  • Relevance Which value does the technology deliver? Core technologies:- contributes to gaining competitive advantages- emerged from the combination of core competencies; lead to the development of core products- ...