E-Commerce (Subject) / Fragen Klausur (Lesson)

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• 1. What is the difference between E-Business, E-Commerce and M-Commerce? 1. PICC   OCT 2. ETO 3. ICT RE
• 2. Name 4 transaction ranges of E-Commerce with an example for each please. ist logisch 
• 3. What are the operational advantages of E-Commerce? CD´s WAIS HEBMN
• 4. What are the risks of E-Commerce? WEECT
• 5. What are the success factors of E-Commerce? Gesicht aus 7 Buchstaben 
• 6. Name the Benefit of B2C-Systems please. 1. (I) DICC 2. SSDT
• 7. What is the relationship between internal IT systems and e-commerce? SMFH
• 8. What are the economic effects of the Internet? CEMM  1. PP 2. MBR
• 9. Which devices are currently used, to what extent, for Internet access? mostly mobile devices 
• How important are standards for the dissemination of technologies? (E) DUB 
• Advertisement
• Name basic requirements for technological standards please. 1. DSC  2. SHTH 3. PCWD 4. STRAC oder STC AR
• How does the evolution of bandwidth affect ecommerce business models? CLL
• What are the consequences for companies of the increasing speed of dissemination of new technologies? ISR
• Name the intercompany standard requirements please. BIIIS 
• Which advantages result from the separation of content and layout within web development? A ALC
• What are the advantages of constructing dynamic webpages that are used in web shops? UEFA M  Pro:  RUFM  Contra: CP
• Draw and name the phases of the Process areas in the E-Marketplace and explain X of them please. IASA 1. ICICI 2. ACE BC 3. SEE 4. Fter Sales Self explatoriny
• Name the Auction forms on the Internet and describe X of them please. 1.EDmVR 2. OOCCO 3.RFUUF 4.HFHSC
• Name the problem aspects in E-marketplace and describe one of them please. Quantitive Aspects  1.CCE  Qualitative Aspects 2. CR
• What are the differences between vertical and horizontal E-Marketplaces? Horizontal CCO Vertical  SCC
• Name the possible system solutions in E-marketplace and describe X of them please. Private buyer E-Procurement Demand Side  Neutral - Agent Model Provider Side  Private Provider
• Name the aspects of the requirements of online marketplace participants and explain X of them please. 6 Aspects 
• Describe the competitive analysis as the basis of the strategy in E-shop please. 1. IDIEM & EOS RS  2. PPPCS
• Name the Aspects of early or later market entry for E-Shop operators? Describe X of them for both early and later market please. 1. B RSLC CT  2. C LEM A 3. C I ED  4. R NE 
• Describe the product market matrix of Ansoff for E-Shop development potential please. Draw
• Name the system solutions in electronic sales and describe X of them with their advantage and disadvantage please. 1. OH SED  ASI IF  DC CIC  2. SROAS Umgekehrt von DC CIC  DD SIF  3. CDU PT 
• Name the general quality features of an E-shop and describe X of them please. AUS EIS 
• Name the components of Front End and Back End functions of an E-shop please. 1. COSPAD 2. MMMMSS
• Draw the e-Cash Payment process including all its steps please. Draw
• Draw the PayPal payment process between two individuals including all its steps please. DRAW
• Advertisement
• Name 6 of the offline tools for building a website frequency please. PFOTEN
• Name 6 communication tools in online marketing and explain X of them please. 1. ACE 2. GVS 3. BV 4. SEM
• Name the types of Mobile Commerce and explain X of them please. PCMHV
• What are the common applications in M-commerce? WAS
• What are the success factors in M-Commerce? BUS PORE
• What are the mobile-relevant technological trends? BCW SPT
• What are the special features of mobile applications? 1. TUVP 2. MiSS 3. APE
• Describe responsive design with its advantages and disadvantages please. AVOE  Implementation by:  GUB  MaST TOPFF dD
• Name the 11 Mobile marketing tools please. CR LAESST WB
• Name and explain the mobile advertising. BSSST

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