Strategic Management (Fach) / Ten schools of thought about strategy making (Lektion)

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  1. Strategy formation should be a deliberate process of conscious thought
  2. Responsibility for that control and consciousness must rest with the chief executive officer: that person is the strategist
  3. The model of strategy formation must be kept simple and informal
  4. Strategies should be one of a kind: the best ones result from a process of individualized design
  5. The design process is complete when strategies appear fully formulated as perspective
  6. The strategies should be explicit, so they have to be kept simple
  7. Finally, only after these unique, full-blown, explicit, and simple strategies are fully formulated can they then be implemented

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