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Technologie und Innovationsmanagement (Fach) / Strategic meaning of technology II (Lektion)

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Diese Lektion wurde von Niiklas1997 erstellt.

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Diese Lektion ist leider nicht zum lernen freigegeben.

  • tasks of normative technology management - creation of technology base for corporate mangement with guidelines for principle questions of technology - ensurence of enduring competitiveness -> make sure, technology conscience is a part of the companies policies and culture - build an own technology identification - build a base for the strategic and operative management of the corporation => Guiding principle: Principle of meaningfullness
  • tasks of operative technology management - Management of short-term and medium-term issues  - Transfer and Implementation of strategic guidelines - effective realizations of resources and objectives => Guiding principle: Principle of efficiency - doing the things right
  • tasks of strategic technology management - creation, steering and developing of technology assets (steering=lenken, assets=Masse) - long term orientation - derive structures and concepts from the normative mangement to implement normative values into corporate praxis (derive=ableiten) => Guiding principle: Principle of efficacy - Doing the right things is prime
  • Technologie Management und seine Aktivitäten auf Mikroebene - Identification (forecasting/intelligence) (Prognose/Informationsbeschaffung) - Selection (Technology strategic/planning) - Development -> internal acquisition (R&D Management)-> external acquisition (technology acquisition and collaborations) - exploitation/assimilation (technology transfer and commercialization) (Nutzung/Integration) - protection (knowledge management, R&D Management)
  • Technologie Management und seine Anwendung auf Makroebene - financial organizations (venture capital) (Risikokapital) - universities, research organizations - technoparks - government agencies
  • Technology as a strategic asset - Types of Technology 1. R&D intensity (Low- or High-Tech) 2. Product Relatedness (Core- or Supporting Technology) 3. Internal Utilization (Core Competence Technology or Periphery Tech.) 4. Modularization (Discrete or complex tech.) 5. field of use (product, process or material tech.) 6. relative novelty (new, improved or supplanted tech.) (supplanted=ersetzt) 7. Life Cycle (Future/Key Tech., pacemaker, base or degenerated tech.) 8. Interdependence (individual, system or substitute tech.) 9. Protectability (legally protected or unprotected tech.) 10. Range of application (cross sectional tech., sector specific tech., natural science specific)
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