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english grammar (Fach) / presenting in english (Lektion)

Heft 3

Diese Lektion wurde von Aglae erstellt.

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Diese Lektion ist leider nicht zum lernen freigegeben.

  • audience analysis (11) 1. Who will be present 2. Cultural distinctions? 3. Which languages are used? 4. Who else might be present? Which departments might be present? 5. Which interests could be pursued by the attendees as representatives of their departments/boards? 6. Education/academic background of attendees? 7. What are the information needs? (Even the management doesn't know all the details of the product line) 8. What might be the attendee's individual motivation? 9. What do you and the attendees have in common? 10. What is the timeframe? 11. Other particulars?Room layout, unfamiliar technology, new cultural setting, etc.
  • sample organizational outline: Presentation of a new product, marketing concept, etc. 1. Introduction of the status quo 2. Analysis and explanation of the new project or concept 3. Outlook and summary of the next step(s)
  • the slides (5) - visualization provides a sensory stimulant: Easier to take in and retain info! 55% more! - master slide: corporate logo -> emphasize corporate identity - reduce and trim your sentences - Short sentences and Keywords - use graphs for figures - less is more - strike the right balance - use animation only if helpful  appropriate balance between oral and visual presentation
  • Questions to ask when implementing or choosing a diagram type (5) In which results are the decision makers interested? What is my/our message? Why should the audience see this slide or this graph? What detailed data are required to give conclusive support to arguments and recommendations? What should the audience retain for use in a follow-up decision?
  • purpose statement to identify the outset and structure your talk to fit your objectives! Who, What, When, Where, How Who do I want to influence?What do I want them to do?When, where and how do I wish the results to be achieved? be as specific as possible!!!Vague: I need to get financial donationsSpecific: Each member should commit to donating 20 euros yearly
  • possible opening statements (4) 1. aks a questionHow much did you spend at Starbucks last month? Would you consider skipping extra coffee and donate to a children charity? 2. Tell a story/riddle/joke 3. Use a specific quotePay attention to cultural differences!! 4. Refer to your audience or the occasionBe positive: Thank you all for coming despite the cold and rain!Not: I know you all want this to be over soon!
  • sample conclusion outline (3) 1. Review: Restate your purpose or thesis and give a very brief summary of your main points 2. Call for action: Your aim is to get the audience to act in a specific way 3. Closing statement: Also thanking for the attention. Set a clear sign that the presentation is over!
  • Sample outline whole presentation (7) 1. Set a starting signal 2. Introduce yourself and the purpose of the talk 3. give an outline of the talk 4. body of the talk 5. Review 6. Call for action 7. Closing
  • Sample outline whole presentation (8) 1. Set a starting signal 2. Introduce yourself and the purpose of the talk 3. give an outline of the talk 4. body of the talk 5. Review 6. Call for action 7. Closing 8. Ask for questions
  • Questions normal difficult aggressive redundant too precise - "so what?"too vague - "more specific?"BALANCE!!! normal: Sure. Before I answer that question let me explain some background information.Good Question. As a matter of fact, our figures show ... difficult:I am sorry, but I am not in the position to answer that question. You might refer to ...I don't have access to that information at the moment. I will get back to you on that. aggressive:I am sorry, I cannot follow you - what exactly are you asking?I am not sure this is relevant to our discussion right now. Perhaps we can talk personally later. redundant:Yes, I understand your question. This is similar to what Mr. XY was asking regarding to ...No that's not exactly what I said. Here is what I was actually referring to ...
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