Strategic Management (Fach) / Modells (Lektion)
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Model of comparative competitive advantage
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design school
marketing has to focus on buyers needs and must be adjusted to all market players to gain substainable growth
strategic triangle consisting of:
- needs of buyers (oppertunities & threats)
- problem solving know how of kompeitom (oppertunities & threats)
- problem solving know how of supplier (strenghts & weaknesses)
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