Strategic Management (Fach) / Basic Models of Strategy development (10 Schools) (Lektion)
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1. The Design School
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Approach:
- Clear and unique strategies are formulated
- internal situation of the organization is used to match the external enviroment
Basis:
- Architecture as a metaphor
Contributions:
- Order
- Reduced ambiguity
- usefiull in relative stable enviroment
- support strong an visonary leadership
Limitations:
- simplifications may destort reality
- strategy has many variables an is inherently comlex
- no learning and flexability in dynamic enviroment
- high rist of resistance
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