Channel Management (Fach) / 07 - Channel Conflict (Lektion)
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Effects of Channel Conflict
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"Not all conflict is bad and not all cooperation is good."
Usually, conflicts are dysfunctional and hurt relationships (useless). But if channel members recognize each other contribution and understand that each party's success depents on the others, conflict are functional (usefull).
Attend: Too little or too much conflict is destructive
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